Athleta’s “Crush of Adrenaline” Fashion Show Features Headsweats

Who knew that Headsweats would be featured in New York Fashion Week?! Well, that’s exactly what happened last Wednesday at Athleta’s first ever fashion show. Athleta came to us asking to custom sublimate Race Hats for their new Fall line. The item in question? This beauty:

Athleta FloralWe were able to get our PR Firm, Darby Communications, an invitation to the show in NYC so they could check it out and take some photos. The show itself was a bolt of energy. The models – or rather, athletes – were not just walking a runway, they were jumping, leaping, running, yoga-ing, and dancing all over the stage. It was more of an acrobatic arts show than a fashion runway. The audience loved every minute of it! Cheers were heard after solo dance numbers, hoots and hollers sounded after a breakdancing bit, with a big round of applause at the close of the show. Here are captured moments from #CrushOfAdrenaline:

Athleta's Fashion ShowAthleta's Fashion ShowAthleta's #CrushOfAdrenaline Fashion ShowAthleta's #CrushOfAdrenaline Fashion Show#CrushofAdrenaline

A little fuzzy, but there's our hat!

A little fuzzy, but there’s our hat!

Look closely - on the far left.

Look closely – on the far left.

The design matches Athleta’s color scheme they’re showcasing all over their catalogs, promotional materials, and logos this season, as seen here:

#CrushOfAdrenalinePretty cool! We’re thrilled to have had the opportunity to partner with Athleta. Hopefully this will mark a long partnership with the fitness brand!

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Penny Comins Completes Norseman Xtreme Triathlon

The Norseman XTreme Triathlon is just that – extreme. So, naturally, Headsweats Athlete Penny Comins had the 5,000 meter ascent race on her list. Daunting and a challenge, Penny describes each section of the race. Here’s a brief description of Isklar Norseman XTreme Triathlon:

Norseman XTreme Triathlon

“The course runs point-to-point – or fjord to peak: Starting at sea level, with a 4 meter drop off a ferry into the Hardangerfjord, crossing the starkly haunting Hardangervidda mountain plateau, finishing at the rocky peak of Gaustatoppen, at 1,850m above sea level and 220km away, Norseman is a long day’s journey through some of Norway’s most spectacular scenery. The total ascent is 5,000 meters. The water is cold, clean, and comes lightly salted. The weather can be anything from brilliantly beautiful to blasting blizzard. If you’re really lucky, you may see porpoises, orcas or reindeer – or, more likely, baffled locals who think you are nuts, but will cheer you on anyway.”

But did Penny rock it? Yes, yes she did. Here’s her full race account:

“Dubbed the toughest triathlon in the world Norseman Xtreme Triathlon is on everyone’s tick list who are serious about long distance. The coveted black t-shirt, awarded to the top 160 finishers, is what all are racing for. The finish line is the mast on top of Gaustatoppen at 1,850m, the tallest mountain in Sweden.

Arriving in Eidfjord I felt strong in body but not in mind. The sheer size of the landscape gripped me. Race morning started at 3am. I refused to think of it as early and just stuffed in breakfast and then chatted insistently with Kris (Texan and winner of the BlueSeventy competition) and Melanie (Black Line London athlete) as we walked on to the ferry. We all gasped in realization that this was going to happen when the lights of the hotel became twinkles in the distance.

Norseman XTreme Triathlon

The Swim
I had many fears coming in to this race and top of the list was the water temperature. I worked closely with BlueSeventy and used their thermal range to abate the cold. Wax ear-plugs were a key to keeping the cold water from getting in to my head too. Freezing patches of water were in front of the waterfalls feeding in to Hardangerfjord. These didn’t last long and I was thankful that it wasn’t this cold for the entire 3.8km

The Bike
Taking in the huge lakes, moss green land dotted with bright red houses brought it home to me just how special this race was. Having a head wind the whole way was acceptable as the sun shone through the clouds. Life was good.  I was ahead of my predicted times and finding a lot of the course fast and flowing despite what the profile had indicated.

Norseman XTreme Triathlon

The Run
My jubilation was quickly quashed as a lady with a flipchart informed me I was in 191th position leaving T2. Knowing I needed to be in 160th or less to be allowed to the top of Gaustatoppen I put the foot to the floor and ran as hard as I could. Playing Pac Man in my mind I chomped each athlete in front of me, counting down from 191.

Norseman XTreme Triathlon

Crossing the timing mat I was in 157th place. I had done it. I had actually ran myself in to contention for a finish on the top. I couldn’t see the mountain as it was still covered in cloud. I wondered if it was even open at the top and more importantly if I really wanted to get to the top!

Norseman XTreme Triathlon

I made it to the top, all a little wobbly from my poor nutrition strategy, exhaustion and altitude. It was a white out and not the usual rock star feeling you get on the red carpet of an Ironman event. I didn’t even know my time until I got my phone and the messages came through from everyone following me. It all didn’t matter. I had completed the journey. The feeling of achievement is still with me today. I have had that finish line proud feeling for five days now and it isn’t wagering like most do after you get your medal.

The family feeling is what makes Norseman so special. You travel over such raw landscape in every element the environment can offer. Athlete and support crew feel this journey and want everyone to finish. No-one asks your times or splits.  It is all about survival and completion.”

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Boulder IRONMAN Headsweats

It’s been 11 days since Headsweats Sr. Account Manager, Lisa Maloney, and her husband, TR, completed the first full IRONMAN in Boulder. It was an amazing feat and we are so proud of what they accomplished. Here’s a recount from TR of the rigorous trainging and day of event, enjoy.

Lisa_TR_IM_Pics

My first Ironman event was back in 2009, and once I could walk up and down stairs again I swore I would never do another one. You know, “one and done.” Late in 2013 there were rumblings about an Ironman in Boulder. My wife works at Headsweats, so sporting news is common at the dinner table. She and I began talking about the event that night, and before I knew it we were both signing up for the big day.

Other couples thought we were nuts. It’s bad enough having one tired and cranky IM athlete in the house…why would you want two? We brushed aside those thoughts knowing that we make as great a team as we do a couple.

Long before the last snow we were prodding each other out of bed at 5am to make our way to the pool for morning swims. We rode together and ran together whenever we could. Most of all we recovered together and made sure the other was eating right and stretching.

Before we knew it the race had arrived and we were ready to go. We woke up, had breakfast together, grabbed our race bags and headed out the door. There we were, ready to go and sitting in the car looking at each other as the engine would not start—more drama for race morning!

After remedying our car issues, we were there at the start of Boulder’s first Ironman, marked and ready to enter the water. We held hands and strolled down the ramp and wished each other well. As soon as Lisa’s foot crossed the timing mat she was gone! She entered the water so fast I thought she was being pulled by a jet-ski.

The swim seemed to take forever! I know Lisa wanted to get on her bike (her strength) and I wanted to get on the run (my strength). Before we were even out of the water we both had our issues to deal with, she had to deal with broken goggles and I took a nice kick to the face and sternum. Seeing the exit arch was pure heaven.

After a quick trip through the transition tent, I was on the bike wondering if Lisa was ahead or behind me. Little did I know, she was a full 6 minutes ahead of me! Even with broken goggles full of water, she dominated on the swim.

Once we were on the St. Vrain out and back, I caught a glimpse of her and we both smiled from beneath our dorky shaped helmets and went back to work. It wasn’t until mile 80 that I finally caught her. She was having a great bike leg and it was impressive watching her pass guy after guy. Finally I pulled up next to her, cheered her amazing effort and made my way forward.
Right around mile 85 the heat began pressing on us and I was pushing the pace to finish the bike. It was then that I realized the insanity of hurrying a 112-mile bike to run a marathon. Luckily the crowds on the course were picking up and the screaming and fun signs lifted my spirits to keep at it. During the hardest climb of the day, I was greeted by the Headsweats crew and I can honestly say it is the only time I have ever smiled on that climb.

Off the bike and into the running shoes is when the real shock came. There were SO MANY PEOPLE CHEERING ON THE PATH! It was insane! I knew Boulder would come out pretty strong but this was like nothing I have ever seen. All racers have their names printed clearly on their number and soon I had what seemed like 5,000 fans.

With the 3-part out and back two-lap course I knew I would see Lisa soon. This was the whole goal of the training and picking Boulder Ironman as our event. We would see each other multiple times throughout the day. Speedy Lisa was 8 minutes behind me when I saw her running down the path. We slapped hands and kept going. Soon I would see her again and we would yell words of encouragement.

During the run my stomach started giving me trouble and I knew I would miss my goal but at that point I didn’t really care. I saw so many friends that I decided to make the last 6 miles a party and started jumping in photos with friends and stopping to give my step-daughter a sweaty hug. At one point, I even ran up to a cooler and grabbed a beer. Boulder knows how to party and Ironman is no different.

Running down the finishing chute I heard the words all Ironman competitors want to hear from Mile Reilly – “You are an Ironman!” Not only did I hear them I was there to hear them for Lisa. Our journey was complete. We dreamed together, trained together, were tired together and finally raced together. Congrats Boulder for putting on a great race. The scenery, the tough course and the amazing Boulder community made it a special day that we will never forget.

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Headshots for Headsweats

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Headsweats, leader in perspiration technology headwear, is excited to be a partner of the Santa Barbara Triathlon! Established in 1981, the Santa Barbara Triathlon is one of the longest running triathlons in the world and will take place this year on August 23rd.

While at this year’s race, be on the lookout for “Headshots for Headsweats” – photo stations where you can get your photo taken by one of our professional photographers and receive a 25% off discount card at Headsweats.com. Your pics will be available on their website after the race! And if you enter the #SBTriHeadsweats Instagram Photo Contest, you’ll be entered to win 2 free entries to the 2015 SB Tri and a Headsweats collections of 6 pieces of headwear for you and a friend.

Instagram#SBTriHeadsweats Instagram Contest

Here’s how to enter:

1) Take a photo of you in your Headsweats hat or visor
2) Post it to Instagram
3) Tag @Headsweats & @SantaBarbaraTriathlon
4) Use the hashtag #SBTriHeadsweats or #TriHeadsweats
5) That’s it! You’re entered to win. We’ll announce the winner on Instagram Tuesday, September 2nd.

For more information about the Santa Barbara TRI, visit their website at www.santabarbaratriathlon.com.

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The “Next Big Thing”

Sherpa John

Sherpa John

by “Sherpa” John Lacroix

I started running Ultramarathons in 2005, and at the time my family and friends all thought it was just “the next big thing” on my list of things to take on. They truly felt like I would run a few ultras, accomplish my goals and then move on to the “next big thing.” To this day, nothing can be further from the truth. Ultrarunning has become “THE THING” in my life. It has brought me a wealth of experiences, knowledge, and metaphors to use in my everyday life. Ultrarunning is hard though. No really, not just from a training and racing perspective, but from a mental perspective. We give so much to do what we do. We sacrifice time with our immediate family and friends. We miss out on BBQ’s…or choose to run the 30 miles to the BBQ and arrive late. The training, the sacrifices, the racing; it all can be very taxing on an ultra runner.

DNF’s in our sport are inevitable. For the first many years that I ran ultras I crossed the finish line of everything. Until I finally DNF’d. Suddenly, Did Not Finish turned into Did Nothing Fatal. It became OK to walk away from a race. Mostly because after 35 ultras, I had nothing left to prove. I lost my direction. Lost my drive. I had run so much and ran in so many races and events (Western States, Leadville, Vermont, Massanutten, Barkley) that I was running out of any real reason to train or strive for better. I grew complacent with my training and I eventually burned out. I attempted the Grand Slam of Ultra Running in 2010 and after being so incredibly undertrained, I out at Leadville. I returned to Leadville in 2011 and finished the race, but DNF’d others. In 2012, I finally realized at mile 66 of the Bighorn 100, that I needed a break. I was burnt out, looking for purpose, reason, and drive…so I walked away. I took 5 months off from Ultra running and did NO RUNNING at all. I ballooned to 185 pounds and started to look for “it” again.

Finally, at the end of 2012, I had the itch again. I set a Big Hairy Audacious Goal (BHAG) to lose 25 pounds and return to Vermont to finish my 5th Vermont 100. Not only did I lose the weight, but I set a Personal Best for 100-miles in under 23 hours. So 2014 was a no brainer, return to Big Horn and get redemption there as well. If nothing else, to get a Hardrock qualifier to continue my quest of bucket list races. Below is a short film chronicling my journey. Click to watch:

Sherpa John

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The Basics of Cycling Etiquette

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Unlike the world of running, which can be a solitary one, the sport of cycling often puts its participants into situations where good manners and concern for others comes into play. Outside of the written rules of cycling sports and the general rules of the road, there exists a set of unwritten rules of etiquette that every cyclist, whether riding in a group or alone needs to be aware of. These rules include:

  • Always obey the rules of the road and be conscientious of autos and pedestrians alike. This includes riding single file within the bike lane, stopping at all stop signs and red lights, not blocking intersections and displaying hand signals when appropriate.
  • Be aware of everything and everyone around you. This is especially important when riding in a group. Everything you do can have an effect on others. Maintain a consistent line and avoid braking or changing direction suddenly. Avoid surging or braking and try to keep the same speed as the group.
  • Respect the lead or senior riders of the group. Their advice and, sometimes harsh, admonishment is for the betterment of the ride and of the group itself. Understand that their experience is valuable.

As supporters of cyclists all around the world, HeadSweats employees all strive to make sure that cyclists everywhere are understood and represented as the responsible citizens that they can be. Remember to always stay respectful and safe during each and every ride. And don’t forget to take HeadSweats cycling caps and hats along with you for comfort and safety.

 

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Avoiding Heat Illness While Running or Cycling in Summer

Bob and Jack running the Rocky Raccoon 100

In some parts of the country, where winter weather can be brutal and unpredictable, folks have waited for what seems like an eternity to get out into the warm, welcoming sunshine to train. Whether you run or cycle, training during the hot summer months can be done safely but requires some adjustments and for you to be diligent in paying attention to your body. Heat illnesses can become deadly serious. The Centers for Disease Control and Prevention states that heat illnesses kill approximately 625 Americans a year making it imperative that you take extra steps in your training routine to protect yourself from the dangers of heat exposure and illness. Symptoms of heat exposure start with leg cramps, clammy skin and mild fever; escalating into profound sweating, dizziness or fainting, headache, fatigue and weakness. Heat stroke symptoms include confusion, lethargy, high fever, nausea and even seizures.

Preventing your body from ever experiencing these symptoms is key to remaining on track. To prevent heat-related illnesses make sure to take extra precautions during any summer day. Remember, heat exposure can happen in temps less than 80 degrees and on both sunny and overcast days. Make sure to stay fully hydrated with both water and sports drinks that contain both salt and sugar. Dress in light-colored, loose-fitting clothing that is lightweight and made of fabric that is meant to keep you cool. Also, try to plan your training during the cooler part of the day, taking breaks in shaded areas whenever possible.

At HeadSweats, our entire focus is on keeping the wearers of our running hats and cycling caps comfortable and protected from the elements. Our proprietary fabric technology helps to keep you cool, while the included headband helps keep sweat away from your face and eyes. Include a HeadSweats visor hat or running cap in your running apparel and stay safe during your outdoor activities.

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Headsweats Runs BolderBOULDER 10K

Every Memorial Day for the past 36 years, runners have congregated in Boulder, CO, for the annual BolderBOULDER 10K race. Voted by Runner’s World as “America’s All-Time Best 10K,” the event has grown from 2,700 runners in its inaugural year, to over 50,000 participants in 2014, including Olympians and elite runners from all over the world. This year, Headweats Senior Account Manager Jack Cochran and Headsweats Ambassador Aimee Newman, had the opportunity to experience BolderBOULDER in all its glory. Here are their first-hand accounts of one of the most famous races in the world!

Headsweats Senior Account Manager Jack Cochran ran his 6th annual BolderBOULDER race with the “Beyond Limits” team, a group of athletes with physical and developmental disabilities who work together, with the help of mentors and coaches, to achieve personal goals. The team trains together twice a week, with all team members pushing and encouraging one another as they tackle their individual goals. In the twelve years that the Beyond Limits team has participated in BolderBOULDER, not a single member has failed to finish the race.

This year we had 3 PR’s from the 3 fastest people. John Austin is the most handicapped of the group- He was run over by a car when he was 3 and in a coma for 1 year and has brain damage. He’s now 42 and has finished Bolder Boulder for 16 straight years.”

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Headsweats Ambassador Aimee Newman also ran BolderBOULDER.  Here’s her race recap:

“This Memorial Day I ran the BolderBOULDER 10K for the first time! I went in knowing that is was going to be a big race, the biggest 10K in America in fact, but really didn’t grasp what that meant until after I finished and Folsom Field filled up with runners from all walks (or should I say runs) of life. This is an amazing community event that brings in runners from all over the country and world.

BolderBOULDER has fantastic and FUN crowd support. The race brings out local bands, dancers and other performers as well as less traditional race offerings including slip’n’slide stations, free beer, water gun fights, and jello-GU-shots. There were roughly 55,000 runners – I placed 6211 overall and 41st in my division. I was definitely happy to be sporting my HeadSweats visor because it got hot fast!  No sweat in this Funfitgirl’s eyes!

I really loved the BolderBOULDER and plan on doing it every year that I can. I think the event has grown from a simple race into a lasting community event that celebrates Memorial Day in a beautiful way.”

HeadsweatsBlog

 

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How Much do You Know About HeadSweats?

With school letting out all over the nation for summer break, we thought we would hit you with just one more test to see how much you’ve been paying attention. Take this short quiz to find out just how much you know about HeadSweats cycling hats and running caps.

  1. What fabric technology is utilized in the manufacturing of all of our hats, caps and visors?
  2. What industry loves our hats and visors at the workplace?
  3. True or false: We only have hats for the serious runner or cyclist.
  4. What important element is included in each of our cycling caps, running hats and visor hats?
  5. Which HeadSweats fabric technology is meant to help keep you safe while being active at night?
  6. Which HeadSweats fabric technology is great for cold weather activities?

Since 1998, HeadSweats has been producing the best in headwear for elite athletes everywhere. Our hats, caps and visors are recognized throughout the world at the most famous athletic events in the world. Known for our quality and appreciated for our fashion, HeadSweats is the premier manufacturer of cycling caps and running hats and visors that are favored by those who use them.

Answers to today’s quiz:

  1. Eventure™ is the fabric technology that is the core of every one of our proprietary technical fabrics that create our line of hats and caps.
  2. Not only do cyclists and runners love our products but it turns out that chefs and restaurant professionals do too.
  3. False. We have a line of casual hats too.
  4. All of our performance hats include our patented sweatband.
  5. Eventure™ Reflective included in our hats and caps keep you visible at night.
  6. Eventure™ Fleece hats and caps keep your head protected from the cold.

 

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Headsweats and Summertime Cycling Tips

Though we look forward to the warmer days of summer as we suffer through the colder temps of winter, it’s likely that we’ll complain about the heat once it’s here. We’re kind of funny like that. However, the heat is hardly an excuse to not get out of the house and on your bike. After all, you lamented the snowy days when they stopped you from being able to enjoy a ride; don’t allow the heat to stop you from doing what you love. Just keep these tips in mind to help keep your ride both safe and enjoyable.

  • Hydrate. Though it seems obvious, riders everywhere often forget just how much water and electrolytes they will be using up on a hot ride. Make sure to take in enough before, during and after your ride.
  • Start earlier. If possible, ride in the early morning to avoid the heat of the day.
  • Choose the proper attire. Wearing the right material and colors can help keep you cool. Avoid cotton and other materials that can soak you in sweat and choose jerseys in lighter colors that don’t absorb as much sun.
  • Look for shade. Don’t stop for rest in the full sun. This will actually raise your body temperature more than riding. Find a shady spot to rest or, if possible, stop in a local business to cool down.
  • Cover your head. Wearing a Headsweats cycling cap under your helmet can protect your head from sun and keep it cooler too. With our patented moisture-wicking materials, our cycling caps help keep sweat from pooling and our headband stops it from getting into your eyes.

Enjoy comfortable rides throughout the summer with cycling hats and caps by Headsweats.

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